FASHION AND BEYOND

A Journey

I, Ashley Rodriguez, affirm that I completed my independent component which represents 30+ hours of work.

I did an additional 30 hours for my second independent component. I attended mentor-ship as a social media intern. Since our company is small, I was able to work closely and have my own projects under social media marketing which was perfect for my project.
I also sat in on business meetings, did basic intern things, and did a lot of research. Overall, I feel like being in charge of analyzing social media posts benefited me the most. It was my own little project and I was able to apply my own research for an actual brand. Furthermore, I did some fun things like being on set for a photo shoot and assisting with client fittings. I understand the significance of my essential question more clearly as a result of my additional hours. Essentially, the component helped confirm the researched methods in my notes and helped me determine which strategies had more engaging responses. Therefore, that helped me narrow down my answers.


Sources:
Khan, Humayan. "4 Creative Ways to Promote Your Product Through an Influential Fashion Blogger – Shopify." Shopify's Ecommerce Blog. Shopify, n.d. Web. 18 Feb. 2016. 
Sabra, Ponn. "The 6 Marketing Principles Every Fashion Blogger Needs." IFB. N.p., 04 May 2015. Web. 01 Apr. 2016.

"Why Content Marketing Is Replacing Advertising in Fashion | Highsnobiety." Highsnobiety. Titel Media, 27 May 2015. Web. 21 Jan. 2016.

The Last One, Bless

Q: What is the most important thing I learned from this interview?

A: The most important thing I learned from this interview is how important social media is when it comes to fashion marketing. There are so many benefits and different ways to get your product out there an it's just an essential tool if you want to expand your brand and reach real people with real interests in your brand.

Q: How will what I learned affect my final lesson?

A: Throughout this interview I was reminded of key points I want to talk about in my lesson, as well as ideas on other things I found important as well. Overall, this interview really just helped shape what I want my presentation to include.